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NEW York-listed PropertyGuru Group, which started as an online property listings portal, is widening its offerings as a proptech company.
Developers and managers of real estate investment trusts (Reits) will soon have access to insights on the footfall, dwell time and demographics of the shoppers who visit their malls, with the help of an analytics tool developed by the group.
The Mall Intelligence Module was launched in January, and is expected to track performance across nearly 200 malls by the end of 2024.
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